When you are researching which online casino you would like to join, there are many factors that can weigh into your decision. You may focus on signup bonuses, payment options, or specific games that may be available. Another thing to consider is the software provider they use. Some casinos may exclusively offer one type of software, or they may have different companies they work with as each has its own specialties and advantages.
NEW ONLINE CASINOS
100% up to £100 + 180 free spinsWith over 200 online slots by leading developers like Established back in 2008, Casino.com has certainly weathered the storms and been in the market long enough to understand what players need and how to offer it. The casino is a part of the Mansion Group
New customers. Winnings given as bonus funds. Wager 20x before withdrawing. Spins & bonus wagering on Age Of The Gods slot games only. T&Cs apply.
Up to £1,600 Bonus and 120 free spinsLeo Vegas, owned by the Swedish-based LeoVegasGaming Ltd is a real favourite for UK online casino punters. Whilst the site has great deal to offer, including a large number of game suppliers
Significant Terms: 18+ Deposit Bonus, new customers only. Tiered bonus on first four deposits. Min. £10 deposit. 35x wagering before bonus or free spin winnings are withdrawable. £5 max bonus bet. Free spins on pre-selected games and subject to change. Free spins must be used within 3 days. See site for full T&Cs. www.begambleaware.org
play atMr Green
Mr Green review
Get up to £100 in Bonus Cash & 200 Free SpinsMr. Green comes with very high commendations. Named the best online casino of the year by Gaming Awards in 2013, 2014, and 2015 and adding to this list of achievements
Terms and Conditions apply. New players only. 18+. 35x wagering applies to Bonus Cash and Free Spins. Deposit of £20+ unlocks a 100% Match Bonus up to £100 in Bonus Cash, subsequent wager of £20+ on slots unlocks 100 Starburst Free Spins and 100 additional Free Spins (5 per day over 20 days). www.begambleaware.org
play atWilliam Hill
William Hill review
50 Free SpinsWilliam Hill, best known for its’ name in sports betting and with thousands of high street branches across the U.K. has also spent years making serious waves online with sports, poker and casino betting
Opt-in required. No deposit needed. New and existing UK customers. Max 50 free spins. Max 10 free spins per day for max 5 consecutive days. Daily free spins expire within 24 hours. Age of Gods games only. 40x wagering. Max withdrawal £20 per day. Player, currency, game restrictions and terms apply
play atCasino Calzone
Casino Calzone review
Up to £600 Bonus & 150,000 Cal’s CashCasino Calzone features a fun, cartoon-style design with the site set in an Italian pizzeria where you are welcomed by your host Cal. The design encapsulates the trend for newer online casinos to move away from the traditional ‘Vegas look’
*New players only. Deposit required. Bonus wagering 25x deposit + bonus, Extra Spins 35x. Bonus max bet £5. Max cashout from welcome bonus funds is £5000. Neteller/Skrill deposits do not qualify. Game weighting, Bonus Terms and General Terms and Conditions Apply.
Different Casino Software Companies
There are numerous brands of casino software available that focus on different types of games. Some are focused more on card games while others may specialize in slots with high graphic animations and embedded movies. We have evaluated and put together a list of the top companies for your convenience
They have been around since 1994 and focus on slot machine games. They’ve developed their own operating system called Quickfire and offer over 1,200 varieties of games with over 200 slot options.
Established in 1999 and known for offering a large selection of payment options. They are well known, highly respected, and use excellent security protocols. They also offer a great mobile experience and have received the EGR Platform of the Year and RNG Casino Supplier awards.
A Swedish company since 1996 AKA NetEnt and recognised for innovation. Their games are available in 24 languages. They design games for use with multiple casino sites and have no casino of their own, so there is no conflict of interest.
Founded in Gibraltar in 1997 – Their proprietary software offers great quality for live dealer games with clearly detailed betting limits to suit all style of players.
One of the older gaming companies, having been established in 1995 in Dublin and later purchased by Amaya Gaming Group in 2012. Known for unique card games and their exclusive deal with Betfair Casino for Poker.
Casino software is a bit of an odd duck when it comes to business models as compared to other industries. In the example of an internet provider, for example, BT, service would be provided to a client, and a monthly fee would be paid for that service. If the client happened to close a multi-million dollar deal using the service provided, their monthly bill to BT would not change. In the world of casino software, clients pay a fee to license the software but also pay a percentage of the revenue collected using the software.
There are also differences on the client side of the relationship. Typically, once a client has chosen a provider, like BT in our example above, they would not sign with additional ISP companies such as Virgin Media. It just wouldn’t make sense to be paying two providers for the same service.
When it comes to casino software, however, many casinos will use several competing software providers at the same time. If you have already spent time looking for the right online casino for you, you have probably noticed this without even realizing it. You’ll find casinos hosting NetEnt and Playtech along with several smaller software providers.
The reason this somewhat non-competitive model seems to work is the way the licensing is done and the overall advantage to the end user. Casino software companies stand to gain from continued game play. Not just because the casino will continue to use them, but because they actually receive a percentage of the revenue from their software and games.
This business model encourages the software companies to continue to develop new games with more realistic graphics, exciting bonuses and even special features like embedded movies with stories that play out as the game progresses.
The software companies focus on different types or styles of games, ease of use with various computer or mobile operating systems, or special compression software to allow for faster play or better graphics. The casino then markets the software to their clientele and is able to offer the greatest variety to the end user which benefits the entire model all the way back to the software company.
This model has proven itself to be highly successful, and there is no reason to expect any change in that success in the near future. It is in the best interests of the software companies and casinos to continue to work together to constantly improve the user experience with better graphics, smoother connections, more comfortable and enjoyable gameplay, and excellent support for unique issues. While much of this sits with the software company, a large portion remains with the casino as they handle the marketing, promotions and ongoing customer success.